The 10 most popular wine brands in the UK
These are the most popular wine brands in the UK, according to recent approval ratings collected by YouGov.
While cheap and cheerful Australian and American brands are doing particularly well, champagne, at least for special occasions, is also a favorite for the average drinker in the UK. What is particularly clear is that the public has a sweet tooth, which may partly explain the stereotype about British dentistry.
These are the wine brands that the highest percentage of respondents expressed a positive opinion on, according to the Q1 2022 survey. Without further ado, here are the ten wine labels the UK public looks for when trying to drink better. .
1) Flower Hill – 44%
The Californian brand has become the most popular wine label in the UK (according to this survey). Known for its demi-sec rosé (about 8 grams of sugar in a 175 milliliter glass), it’s probably not the most exciting brand for a connoisseur. But, with its consistency and low price, it’s easy to see why it has such a strong market of loyal fans.
2) Echo Falls – 41%
As for the fruit fusion form of Echo Falls that most of us are familiar with, its credentials as a wine are questionable, it’s more of a chimera of juicing with a bit of wine. However, for this writer, it met three of the criteria for an excellent student drink: sweet, fruity and affordable. This sweetness, of course, comes at a sweet cost with 9.2g of sugar in a 175ml glass of Echo Falls Fruit Fusion Summer Berries.
3) Jacob’s Creek – 40%
Jacob’s Creek has been marketed by Orlando Wines for almost 50 years. Since 1989, Orlando Wines has been a subsidiary of Pernod Ricard. At that time, the Australian brand became the reference for many consumers and a staple of many drink raffles at school fairs.
4) Moet & Chandon – 39%
At number four, there’s a pretty noticeable premium upgrade over some of the other entries on this list. The drop in entries will show that the public has a real thirst for Champagne – with the recent Platinum Jubilee offers a nifty branding opportunity for a bottle of champagne.
5) Dom Perignon – 36%
With 80% of respondents knowing Dom Pérignon, against 74% for Moët & Chandon, the Champagne house is undoubtedly the best known of all. Of course, like the previous entry on this list, it’s under the LVMH umbrella. As popular as it is, there is always an exclusive for the product, with yacht deliveries reserved for the most elite clientele.
6) Casillero del Diablo – 33%
With the devilishly beautiful Pedro Pascal at the top of his advertising campaign, it’s no surprise that the Chilean wine brand has taken off the supermarket shelves. However, despite its reputation as an affordable drop, owners Concha y Toro’s high-end products become a bigger part of its business.
7) Bollinger- 33%
From Aÿ and a century-old establishment of Ascot, it’s clear that the British really love their Bolly. Churchill, famous drinker of Pol Roger, called Champagne “the wine of civilization and the oil of government” – not that it seems to have been of much help in recent years. Recently, Bollinger unveiled its latest version made entirely from Pinot Noir.
8) Yellow tail – 31%
The second Australian installment on this list, the Casella Family Brands-owned brand was developed in 2000 and has been growing ever since. The name is taken from the yellow-legged wallaby (not to be confused with a kangaroo, which is a completely different marsupial). It’s certainly easy to see how he’s managed to tie up the sports market. Earlier this year, Casella Family Brands has put 35 of its properties up for sale.
9) Gallo – 30%
The largest family-run winery in the United States has caused a stir across the Atlantic, with British buyers relishing the bargains. Earlier this year, the company introduced peelable price tags in an effort to keep prices consistent for customers.
10) Martini Asti – 29%
Another of this writer’s college favourites, it seems the rest of the public also agrees that sometimes nothing will do better than a sweet Piedmontese bubbly, with 15.6g of sugar in a 175ml glass. Before any Prosecco label in the popularity chart, Martini showed the UK how to pour, the Italian way.
For a wine tasting a little closer to home, here are nine wines for when you want to spill and think about England. To discover the 10 most popular beer brands in the UK, Click here.